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  Topic: Fake science in advertising., Does it bother anyone else?< Next Oldest | Next Newest >  
skeptic



Posts: 1163
Joined: May 2006

(Permalink) Posted: Mar. 29 2008,10:22   

I think one thing we have to accept is that the adverts are produced for the lowest common denominator, in many cases children, and it's also a reflection of the level of ignorance of the public just as much as the dishonesty of the advertiser.  Sorry if that sounds harsh but I'm afraid it's true.

  
Assassinator



Posts: 479
Joined: Nov. 2007

(Permalink) Posted: Mar. 29 2008,13:25   

Well, the most bullshit in commercial's are in beauty-product commercials. And those products aren't really for a 10-year old ;) I think the king (or rather queen) from this bullcrap is L'Oreal: the latest discovery in skin-healthcare, amino-peptides!!! Grrrrrrr...
But yea, it's true that advertisers exploit the ignorance of the average Joe/Jane. With such logical bullshit as the example above, I even wonder if it's légal to do it...

  
Amadan



Posts: 1337
Joined: Jan. 2007

(Permalink) Posted: Mar. 29 2008,13:48   

And don't forget

Oxygen Dihydride! - an essential, natural substance used by NASA and found in abundance in healthy, youthful skin.


Special TardMart discount offer: just $19.99 per tube*!



* Sold in easy-to-handle dessicated form - Just Add Water!

Edit: I really don't know what Louis is on about. Imagine not knowing that!

--------------
"People are always looking for natural selection to generate random mutations" - Densye  4-4-2011
JoeG BTW dumbass- some variations help ensure reproductive fitness so they cannot be random wrt it.

   
Louis



Posts: 6436
Joined: Jan. 2006

(Permalink) Posted: Mar. 29 2008,13:58   

Quote (Amadan @ Mar. 29 2008,19:48)
And don't forget

Hydrogen Dioxide! - an essential, natural substance used by NASA and found in abundance in healthy, youthful skin.


Special TardMart discount offer: just $19.99 per tube*!



* Sold in easy-to-handle dessicated form - Just Add Water!

You mean dihydrogen monoxide (DHMO, google "the DHMO scandal" it's funny) or at least oxygen dihydride (debatable, hydrogen oxide is good enough).

Hydrogen dioxide (HOO) would either be a peroxide anion or a peroxy radical (under normal conditions, don't get me started on excited states, radical anions and the like) great for making your whites whiter and your surfaces sterile, but (esp. depending on the counter ion) I would not recommend adding water to it and then drinking it.*

Louis

*Chemistry pedants like me will at this point be thinking "But it's already present in pure water". It is, but in tiny proportions, so nyah nyah nyah nyah nyah, you know what I'm bloody saying.

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Bye.

  
Texas Teach



Posts: 2084
Joined: April 2007

(Permalink) Posted: Mar. 29 2008,14:13   

Louis, you're absolutely right about the appeal of how "alternative" treatments are administered vs. how effective they are.  My wife is a medical anthropologist and studied the reasons people use "alternative" remedies for her dissertation.  Many of the responses involved the practioner listening, caring about them, etc.  There were other reasons, including the belief that herbs, etc. were "safer" than traditional medicines.  This was often explained as being due to their lack of "chemicals". It was at this point that I would black out from the stupid.

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"Creationists think everything Genesis says is true. I don't even think Phil Collins is a good drummer." --J. Carr

"I suspect that the English grammar books where you live are outdated" --G. Gaulin

  
Louis



Posts: 6436
Joined: Jan. 2006

(Permalink) Posted: Mar. 29 2008,14:52   

Quote (Texas Teach @ Mar. 29 2008,20:13)
Louis, you're absolutely right about the appeal of how "alternative" treatments are administered vs. how effective they are.  My wife is a medical anthropologist and studied the reasons people use "alternative" remedies for her dissertation.  Many of the responses involved the practioner listening, caring about them, etc.  There were other reasons, including the belief that herbs, etc. were "safer" than traditional medicines.  This was often explained as being due to their lack of "chemicals". It was at this point that I would black out from the stupid.

LOL

I love the one about the "lack of chemicals" in natural/herbal remedies. I've heard it many times and it always makes me vomit just a little bit of bile into my mouth and black out for a second or so.

I maintain to this day that people are actually relatively well informed about biology and physics, the general public's lack of general scientific awareness is shocking (appalling too for a variety of ethical reasons), but compared to their specific ignorance of chemistry.... phew!

I've even got a shot of whiskey (cheap rubbish, fear not) and diluted it to homeopathic levels, shaken it the special homeopathic way RIGHT IN FRONT of homeopathy advocates and then had a drinking contest with them (me drinking the homeopathic alcohol, them drinking the whiskey, they paid for the whiskey ;-) ) to see who got drunk first. They were on the floor dribbling before I'd finished my first pint of water. How much more clearly can I demonstrate things to them? I had a big stick with me at the time but I was advised against my original plans for it....

As for herbs, the "alternative" medicine advocates think that scientists/"traditional" medicine advocates are anti herbal remedies. Nothing could be further from the truth.

And I quote from some bloke's thesis:

"Roughly 61% of the 877 new chemical entities produced in the pharmaceutical industry world wide from 1981 to 2002 can be traced to natural products.
Around 78% of antibacterials and 74% of anticancer compounds from this set of new chemical entities are either natural products themselves or inspired by a natural product."

There's even a reference:

M. S. Lesney. Nature's Pharmaceuticals. Today's Chemists at Work July, 26-32. 2004

;-)

Far from being opposed to or scared of the values of remdies from nature scientists for over a century* have been using biologically active molecules from nature as synthetic starting points for medicines. The history of their use as medicines themselves is on the order of several millenia old*, and not even restricted to our species!

Like creationists and other denialists, "alternative" medicine advocates simply don't understand it's the evidence that matters. No one is going to object to any medical treatment that actually works from some dogmatic adherence to some spurious (and in actuality non-existant) "medical tradition". If your "alternative" works better than the current "traditional" treatment (and fulfills all the usual metrics of cost, ease of use, toxicity etc etc etc etc ad very extreme nauseum), then it will be used. I say again, there is no such thing as "alternative" medicine, there is medicine that works and wishful thinking.

Louis

*These are both uncharacteristic understatements!

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Bye.

  
Henry J



Posts: 5786
Joined: Mar. 2005

(Permalink) Posted: Mar. 29 2008,16:09   

Quote
but compared to their specific ignorance of chemistry


And that's dispite the fact that chemistry is an elementary subject, a point that should be put on the table periodically.

Henry

  
skeptic



Posts: 1163
Joined: May 2006

(Permalink) Posted: Mar. 29 2008,16:38   

Well I don't think we're going to find much disagreement here...other than that last comment, lol.

  
carlsonjok



Posts: 3326
Joined: May 2006

(Permalink) Posted: Mar. 29 2008,16:43   

Quote (Louis @ Mar. 29 2008,13:58)
*Chemistry pedants like me

HA HA. THIS IS YOU:



--------------
It's natural to be curious about our world, but the scientific method is just one theory about how to best understand it.  We live in a democracy, which means we should treat every theory equally. - Steven Colbert, I Am America (and So Can You!)

  
guthrie



Posts: 696
Joined: Jan. 2006

(Permalink) Posted: Mar. 29 2008,17:27   

Is someone slagging off chemistry pedants?



Hahaha, this is you.
(The stuff on the steel pipe)

  
Louis



Posts: 6436
Joined: Jan. 2006

(Permalink) Posted: Mar. 29 2008,17:33   

Quote (Henry J @ Mar. 29 2008,22:09)
Quote
but compared to their specific ignorance of chemistry


And that's dispite the fact that chemistry is an elementary subject, a point that should be put on the table periodically.

Henry

But I'm unsure as to what the solution is, Henry. I'd hate to compound the problem by making some horrendous mixture of poor communication and jargon.

After all, chemistry is such an engaging subject it's hard not to bond with other enthusiasts. Some of whom can be base, I confess, but there is a strong streak of acid wit in the chemistry world. 'Tis a little known fact that the porn actor Mr R Jeremy is a chemistry afficionado, in fact at a recent ACS ballot I voted to elect Ron.

And with my credibility now in tatters...

Louis

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Bye.

  
guthrie



Posts: 696
Joined: Jan. 2006

(Permalink) Posted: Mar. 30 2008,14:22   

Well, I think we killed this thread...

  
Louis



Posts: 6436
Joined: Jan. 2006

(Permalink) Posted: Mar. 31 2008,06:18   

Quote (guthrie @ Mar. 30 2008,20:22)
Well, I think we killed this thread...

Guthrie,

Well I'm not a dermatologist so I know comparatively little about the science behind skin moisturisation, other than the little I've gleaned from colleagues whose speciality that is (which is basically that cheap cold cream or vaseline works almost as well as anything!). I know sufficient to know the claims of the cosmetics companies are poorly evidenced dreck filled with sciency sounding buzzwords used to gull the scientifically ignorant and naive.

Beyond that what is there to say about the claims of cosmetics companies? It's not sufficiently profound to have a decent scientific discussion about. Oh they'll whip out fancy looking graphs and what not, but it's hardly like they have to pass the rigour of anything like a clinical trial. Their products have to meet a few safety criteria, and (if you're in Europe at least) some "green/animal testing" criteria, but beyond that these things are endless reformulations of similar materials. Novelty isn't the point. I'm probably doing a disservice to the people who make cosmetics, and the original science and scientists behind these products, which was/were undoubtedly good, but that industry isn't in that phase at this point in time. It's not an industry founded on research but an industry founded on marketing.

To take up a point you mention in another thread, pseudoscience is at least a little more interesting because it could be correct. It takes a little examination to uncover as obviously false. That examination is what makes it interesting. However, much of the pseudoscientific nonsense we encounter is like the reformulated cosmetic products: i.e. the same old crap repackaged, rebranded, and rehashed. That obviously robs it of its interest value.

I'm am far from the first (or last) to observe that what, for example, is interesting about creationism is NOT its pseudoscientific content, which is long ago and well refuted and exposed as the nonsense it is, but the endless political strategies its proponents weave. Granted these strategies are not themselves particularly novel, but they are new to new people. Each generation encounters these old strategies and a proportion of people are fooled by them all over again. The same applies to homeopathy and the like, to shamanistic "medicine" and much of "cargo cult" science, it's all very old hat. Our job is not to disprove it all over again but to lead people to those antique disproofs as best we can. At the risk of paraphrasing the bible, there is little new under the sky or on earth.

However that little scintilla of novelty DOES exist. Ideas we haven't as a group dreamt of before. Discoveries yet unmade by anyone. The concrete portion of that novelty comes from our efforts in scientific research. But like you point out in your other post, that takes a certain degree of training to handle and discuss meaningfully. It also takes effort and time, two commodities in short supply. I've often promised myself that I'd get back to that "abiogenesis" thread (for example) and put up a few papers and discussions of them. These are promises I've regularly broken! It's easier to make daft jokes and have a bit of banter whilst we're waiting for the latest unpardonable piece of dreck or dishonesty from the (Lack of)Discovery Institute or some creationist shill like FruiTcaKe.

Denialists of all stripes are just simply not very interesting or bright people. Sorry, but it's the truth! A decent pun cascade excercises the mind infinitely more (and infinitely more pleasurably) than arguing with some loon about a topic he or she is incapable of understanding and too dishonest to concede.

Sorry, I just felt like defending frivolity. It seemed like a harder job than beating up yet another clueless piece of abject kookery from L'Oreal or Prince Charles!

;-)

Louis

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Bye.

  
skeptic



Posts: 1163
Joined: May 2006

(Permalink) Posted: Mar. 31 2008,06:55   

and that truly kills the thread, lol.

  
Louis



Posts: 6436
Joined: Jan. 2006

(Permalink) Posted: Mar. 31 2008,07:09   

Quote (skeptic @ Mar. 31 2008,12:55)
and that truly kills the thread, lol.

No no! It heralds its rebirth as a series of chemical puns! Like the Belusov Zhabotinsky reaction it cycles through phases of seriousness and silliness.

But unless no one is willing to provide me with an appropriate reaction, I shall have to find the energy to activate a cascade myself. I have struck deals older than you can cook up to make this cycle work. All that can be said of me is "Core, he fucks these threads".

Points go to the first person to spot all the named reactions in the preceeding paragraph. There are three named reations and a total of six chemical puns.

Anybody....?

Bueller?

Bueller?

Louis

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Bye.

  
skeptic



Posts: 1163
Joined: May 2006

(Permalink) Posted: Mar. 31 2008,07:56   

NOOOOOOOOO! not the puns again, lol.

...alright give us some good ones.

  
huwp



Posts: 172
Joined: Aug. 2006

(Permalink) Posted: Mar. 31 2008,08:09   

Never argue with a chemist; you'll just get a rude retort.

  
Henry J



Posts: 5786
Joined: Mar. 2005

(Permalink) Posted: Mar. 31 2008,10:22   

Or a reaction that may compound the problem, and we wouldn't wanna polarize the discussion.

  
Tracy P. Hamilton



Posts: 1239
Joined: May 2006

(Permalink) Posted: Mar. 31 2008,11:11   

Here's an example:

"Decleor Hydra Floral Anti-Pollution Moisturizing Cream is a new generation moisturizer.  It features the drip-feed hydration system, reinforced by the technology of aquaporins, true water channels, combined with an anti-pollution plant active ingredient.  Like a bouquet of moisture beneath a veil of anti-pollution care, this smooth textured nectar cream immediately relaxes the skin and quenches its thirst, intensely replenishes, provides continuous hydration and protects against pollution."

Peter Agre got the Nobel prize for discovering aquaporins, and he finally got a remark from his mother that he had finally done something useful.  Note:  this is just the jist of it, I can't remember all the details from when I heard him talk about aquaporins.  

Off-topic article about Agre trying to run for a Senate seat: http://jonathanturley.org/2007....te-race

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"Following what I just wrote about fitness, you’re taking refuge in what we see in the world."  PaV

"The simple equation F = MA leads to the concept of four-dimensional space." GilDodgen

"We have no brain, I don't, for thinking." Robert Byers

  
Henry J



Posts: 5786
Joined: Mar. 2005

(Permalink) Posted: Mar. 31 2008,15:32   

But what's that in English? :p

  
Henry J



Posts: 5786
Joined: Mar. 2005

(Permalink) Posted: Mar. 31 2008,21:04   

Quote
3. "Contains no chemicals." -> It's amazing what vacuum can do for you.


Sounds like somebody thinks "chemicals" means only substance made by people in a laboratory.

Quote
1. "Never tested on animals." -> Congratulations on buying our product and joining our test group.


That was always my first thought on hearing that claim, too. If they don't test it first, then they're testing it on their customers!

How about an item 8 - this product will make you irresistable to the opposite gender.

And item 9 - this car is sexy. Uh - cars don't reproduce! (And if they did, would you really want one that attracted other cars while driving down the highway? :p )

Henry

  
Louis



Posts: 6436
Joined: Jan. 2006

(Permalink) Posted: April 01 2008,03:42   

1) "No chemicals". This one really twists my nads to be honest. The nastiest chemicals your average person is likely to encounter are all of "natural" origin. Aflatoxins in your peanut butter, various nitrogen containing carbocycles as by-products of the Mailliard reactions initiated when cooking your meat (esp if blackens at any point), a whole swathe of exciting toxins exist in potatoes (for example) even after cooking them... I could go on and on and on.

Nature's molecules are fluffy and benign are they? Go lick some Nightshade my friend. Chow down a few Fly Agaric mushrooms and enjoy the experience. "Nature" equivocating clueless motherfuckers!

Sorry, rant over.

I did once work in a company in which the Safety Officer in charge of lab safety was not chemically trained. In a meeting this chap actually said "Do you have to use chemicals to do your work?". The room went very quiet. I very gently asked him to explain what he meant, and when he elaborated that natural extracts might be safer for everyone, I was very tactful. I stopped a couple of my colleagues laughing, and very gently expained to him that EVERYTHING around him was made of chemicals, and that what I think he meant to ask was "do you have to use so many dangerous chemicals to do your work?". To which he, as a genuinely smart chap, agreed. The meeting went on from there quiet sucessfully, and luckily he and I developed a good working rapport where there wasn't too much interference from the safety boys when we wanted to do something "dangerous", they learned to trust us because we knew what we were doing and followed the right protocols. Although, after the meeting I had to nip to a deserted part of the building and laugh myself hoarse.

2) "Never tested on animals" is, erm, a lie. All cosmetic products that go to market have been tested on animals. The only ones that can claim they do no testing on animals is those who use only ingredients in their endless reformulations that have already been tested on animals way back in the past. The good news is that in Europe cosmetic animal testing is banned, and has been for a while AFAIK. So cosmetics companies are forced to reformulate things and forced to use previously tested ingredients. The "loophole"* some of them use is to get their products licenced as medicines or medical treatments, then they have to do a whole batch of animal tests. But as you can imagine this is a) highly expensive, b) highly risky, medicines are vastly more tightly governed than cosmetics and c) involves actual time consuming, costly research. Not a lot of people want to go down that route.

Louis

* The only things that get through this and several other gaping wide loopholes that really, REALLY need shutting are, you guessed it, "herbal" and "homeopathic" and "alternaive" remedies. This is a legacy of very efective and powerful lobbying, not good science. These things have been demonstrated to work no better than placebos umpteen times in every properly controlled study done. Every study that pupports to show an effect above placebo for alternative medicines thus far has been found to be highly flawed. Guess what the most used excuse for this is: "Well, maybe alternative medicines aren't suited to double blind clinical trials". An excuse which displays their ignorance and dishonesty and wishful thinking in one short sentence. Delusional twats!

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Bye.

  
skeptic



Posts: 1163
Joined: May 2006

(Permalink) Posted: April 01 2008,17:56   

Preach On, Louis! Preach on. Amen.

  
IanBrown_101



Posts: 927
Joined: April 2007

(Permalink) Posted: April 01 2008,17:58   

Quote (skeptic @ April 01 2008,23:56)
Preach On, Louis! Preach on. Amen.

Jesus Christ, this must be a record. A thread where the only thing Skep and Louis disagree on is whether the thread will be killed off by Louis or not.

Wow.

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I'm not the fastest or the baddest or the fatest.

You NEVER seem to address the fact that the grand majority of people supporting Darwinism in these on line forums and blogs are atheists. That doesn't seem to bother you guys in the least. - FtK

Roddenberry is my God.

   
J-Dog



Posts: 4402
Joined: Dec. 2006

(Permalink) Posted: April 01 2008,19:27   

Quote (IanBrown_101 @ April 01 2008,17:58)
Quote (skeptic @ April 01 2008,23:56)
Preach On, Louis! Preach on. Amen.

Jesus Christ, this must be a record. A thread where the only thing Skep and Louis disagree on is whether the thread will be killed off by Louis or not.

Wow.

Nah - Same old, same old.  

Louis is just luring him in by pretending to agree... then he'll go for the kill with the Limey Luger Of Death.  The ritual  drawing and quartering will follow, then the crowd will disperse to burn churches and spread "chemicals" throughout the calm Kentish coutryside.

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Come on Tough Guy, do the little dance of ID impotence you do so well. - Louis to Joe G 2/10

Gullibility is not a virtue - Quidam on Dembski's belief in the Bible Code Faith Healers & ID 7/08

UD is an Unnatural Douchemagnet. - richardthughes 7/11

  
skeptic



Posts: 1163
Joined: May 2006

(Permalink) Posted: April 01 2008,20:31   

Yes, this is an area that Louis and I are, for the most part, of like mind.

Oh, and that sound you just heard was Louis retching in the corner.

  
Louis



Posts: 6436
Joined: Jan. 2006

(Permalink) Posted: April 02 2008,01:38   

Quote (skeptic @ April 02 2008,02:31)
Yes, this is an area that Louis and I are, for the most part, of like mind.

Oh, and that sound you just heard was Louis retching in the corner.

Not so, not so. I have no problem agreeing with you or anyone about a topic on which our ideas are based on evidence. It's when one of us parts from that standard that I also demonstrate I have no problem disagreeing!

Louis

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Bye.

  
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