Joined: June 2006
|Quote (Arden Chatfield @ June 15 2008,14:07)|
|Hey, check out the cover of Bill's last book there! Bill's doing a product tie-in with Ben Stein!|
You know, that hip and edgy thing that the kids dig these days.
How can these people be so out of touch with whatever young adult market they're trying to tap? That book cover doesn't just fail at being "cool", it's actually embarrassing. Same goes for Expelled! Same goes for Overwhelming Evidence.
It's not like it would be impossible to brand Intelligent Design in such a way that it might appear hip, or edgy. I mean, I know Intelligent Design is utterly retarded. But so is fast food. McDonald's is still cool. Its mascot used to be some kind of freaking retro clown--look how THEY recovered. I don't understand why whoever the hell is in charge of marketing Intelligent Design (Discovery Institute, I suppose), hasn't figured out a way to make ID look appealing to younger people. Instead it looks like a parody of some clueless, failed marketing campaign.
I mean, SERIOUSLY, who was responsible for dreaming up the front page of Overwhelming Evidence? ZANY WACKY ACTIVIST. Yeah. It was edgy to use those words in 1952, maybe. You might as well call Intelligent Design "neat", "peachy" and "chipper". Also, how many kids do you think even know who the fuck Judge Jones is? If I were some impressionable young'un, I'd be bewildered and irritated. Imagine trying to show your friends that website when you were 16. You'd be crucified and left out of XBox multiplayer games as punishment.